Karrawarra Pastoral Logo Design
For the unit Identity Systems, our brief was to create a unique but not complex logo and brand identity for the business Karrawarra Pastoral. My solution was devised after studying numerous loose, abstract logos to create a shape that was recognisable. The colours were chosen for their emphasis on not only being rural, but Australian. The brand identity was applied to many different places to show how it might appear, and what solutions there were when the brand needed to be seen.